EXPLORE X NYC
"I wanna wake up, in a city that doesn't sleep" - Frank Sinatra. Words from the man himself, but who wouldn't want to wake up in New York City.
Last October I took a trip to NY with the intention to work on the marketing for a new collection. I was introducing a different side to the brand and NY was the perfect backdrop for it.
A week or so before NY, I was back home in Scotland. I had arranged for the new collection samples to be sent to the UK and for them to be showcased at the UK debut. The samples turned out terrible. If you've read previous journal posts, these samples were the result of the China trip. It was frustrating at the time but I believe everything happens for a reason. I have unfinished business with that particular collection and NY but in the mean time, focus has shifted to another collection based here in Western Australia.
NY still went ahead. Here's a handful of photos from the trip.
At the top of the Rockefeller Centre for sun down.
On Brooklyn Bridge.
The subway.
Fashion Av in the Garment District. Home to Mood Fabrics.
The city really comes alive at night.
- Jarred.
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